A 12-month brand operating system

You donʼt need a business yet. Just a start.

A $5,000 giveaway for what you’re starting.

Ten winners. Three get a website, a logo suite or launch visuals built for them. All ten get the printed edition of The Brand Year.

Add your email to enter the giveaway.

Youʼre entered.

Winners are announced November 25. Keep an eye on your inbox.

Entries close November 20 · winners announced November 25

Following @thebrandyear is how you’ll hear first. It’s not required to enter.

Not sponsored, endorsed or administered by Instagram, TikTok or YouTube.
Open to US residents 18+. See Official Rules.

Structure, for a year.

The Brand Year is a 12-month brand operating system. 161 pages, built around one idea: most brands don’t stall on the idea, and they don’t stall on the effort. They stall because nothing tells you what to work on next.

Twelve monthly frameworks, one focused challenge at a time
Four quarterly reviews built into the calendar
An interactive PDF you can write on
Made to be worked in, not read once

The Digital Edition opens November 27.

Ten winners. Three builds.

1st placeA websiteThree pages, designed and built, then handed to you to own.
2nd placeA logo suiteA wordmark, a monogram and a submark. Yours outright.
3rd placeLaunch visualsTwo still graphics and two motion pieces up to 10 seconds, sized for your feed.

All ten winners The printed edition The paperback of The Brand Year. It isn’t for sale. The only copies are the ten given away here.

The builds are made in partnership with Backend Ops. Whatever we make is yours to keep, and winning doesn’t come with anything to buy.

Enter by November 20.